WHAT IS BRANDING?
Branding is what sets your company and your products apart from other companies in your space. It lets people know who you are, what you stand for, and how you promise to make them feel.
Definition (Oxford Languages)
/brand/
- a type of product manufactured by a particular company under a particular name.
BRAND IDENTITY
Are you a start up? Then begin with the basics. Establish the visual elements of your brand such as color, design, and logo.
This helps identify and distinguish your brand in the customer's mind.
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